Stanton Mark has been in the hair industry for over 40 years having salons in North Miami and Aventura, and for the past 20 years, all his work has specialized in creating bridal and special occasion hairstyling. He has studied American and European hair styling, which has helped perfect his craft with bridal hairstyles. He worked with professional hair companies such as Matrix and Paul Mitchell.
When we first were contacted by Stan. He needed help with his website.
He had been in business doing hair for over 30 years. He had a website, but it was outdated and didn’t showcase his work, and he did not get any call about it. He was spending money on advertising but not seeing a return.
After our analysis, we determined.
Business Goals:
- Building traffic.
- Getting calls.
- Booking more clients.
- Show More credibility.
What we implemented:
- Transferred domain to new hosting from old hosting.
- Developed a professional website that he could also make a change if he wanted to.
- Added clear calls to action that allowed website visitors to find his contact information.
- Showcase is his work building his credibility and brand.
- Create a Google My Business page and Optimize it.
- Optimized his The Knot and WeddingWire Profile to have prospects interested in his services.
- Created Post Cards and Graphics to hand out to clients while on the job.
Results we have seen:
- 30% increase in call ratio.
- 50% more Client Booking.
- Increased in his organization and proficiency, which made him more profitable.
